Here at Socratic Coffee, we have two main types of posts:
1) Full write-up of our experiments/studies. These include standard scientific journal type sections such as abstract, introduction, methods, results, and conclusions. These reports may get a little bogged down in the details and/or read in a rather dry manner, but this is important. Our goal is to be as open and descriptive with our methods, analyses, and results as possible. In this respect, the definitions of our words and procedures is critical. Also, by giving you as many of the details as we can, it is our hope that you can replicate what we have done if you desire. We are constantly trying to tweak the format of these posts so they contain all the necessary details but offer concise tidbits for those wanting the main take-away message. However, we try to not speak beyond the data, so we prefer to leave the broader interpretation of the results and their application up to you, the reader.
2) Data blitz. These are shorter, less detailed blurbs where we put out an interesting observation or data. Their intent is to get feedback or start a dialogue. Many of our Instagram posts would fall into this category.